Benefits Summary: Mineral-rich toothpaste that supports enamel health, helps with sensitivity, and leaves teeth clean and refreshed — made with a gentle, oil-based formula free from harsh or synthetic ingredients.

Flavor

Mint

Cake Batter

Scoop a pea sized amount onto your toothbrush
Gently and thoroughly brush teeth until they feel smooth and clean
Repeat twice daily
Use within 3 months of opening

Grass-Fed Beef Tallow, Calcium Carbonate, Micro-hydroxyapatite (from fossilized coral), Coral Powder, Birch Xylitol, Organic White Beeswax, Extra Virgin Olive Oil infused with Myrrh and Miswak, Pearl Powder, Bamboo Salt, Organic

MINT: Peppermint Essential Oil, Organic Spearmint Essential Oil
CAKE BATTER: Marshmallow Organic Natural Flavor

Most everything grown on the planet contains trace amounts of heavy metals. It is our top objective to create effective, pure, and healing products…
Click here to learn more about the purity of our products

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All-natural ingredients

Preservative & chemical free

Small batches made in the USA

Ayurvedic & science-backed

Frequently Asked Questions

Name: Super Mineral Primal Toothpaste
Brand: Bliss Energetics
SKU: 7546
Price: 26.0 USD
Availability: InStock

What is the difference between Primal Toothpaste and the Original Toothpaste?

Both formulas are 100% natural, mineral-rich, and designed to support enamel health and the natural remineralization process — but they take slightly different approaches.

Primal Toothpaste was created as an alternative for those who didn’t love the original, whether due to taste, color, or sensitivities. It has a mild flavor, a clean white appearance, and uses Micro-hydroxyapatite (from fossilized coral). It also contains traditional fats, making it not vegan.

Why is our toothpaste oil-based?

Oil-based tooth care helps create a smooth, cushioned brushing experience while gently helping lift debris from the mouth. This formula uses nourishing oils, minerals, and traditional botanicals without harsh surfactants or foaming detergents.

Is this toothpaste safe for kids of all ages?

Yes - unless there’s an allergy to any ingredient. All ingredients are food or pharmaceutical-grade and used in amounts that are safe if swallowed. That said, we don’t recommend use for babies who are not yet eating solid food.

Creamy, oil-based, mineral-rich and built on traditional fats and botanical infusions—designed to support enamel while delivering a smooth, cushioned brushing experience.

Super Mineral Primal Toothpaste feels comforting and nourishing (not foamy or drying), with a slightly sweet, minty flavor that stays subtle and fresh. No harsh surfactants or foaming detergents. No bleaching. No gimmicks — just a Primal, mineral-first approach to oral care.

Key Ingredients & Benefits

20% Micro-hydroxyapatite from fossilized coral - non-nano and used at twice the amount of most products on the market. Supports strength, smoothness, and balance without fluoride
Coral Powder - marine-derived calcium source that enhances the mineral content of the formula without synthetic fillers or harsh agents
Pearl Powder - enhances smoothness and brightness without harsh scrubbing or chemical bleaching

Extra Virgin Olive Oil infused with Myrrh and Miswak - Time-honored botanicals infused in extra virgin olive oil to support oral care while providing a natural glide and a smooth brushing experience
Grass-Fed Beef Tallow - provides structure and stability, giving the paste body and a cushioned feel—without synthetic thickeners or stabilizers
Beeswax forms a soft, protective seal that locks minerals in place for longer absorption

★ IMPORTANT: There is no one product that is a perfect solution for everyone. Listen to your body and stop using if you experience any negative side effects.

More remineralization? Here are some suggested products

Super Mineral Tooth Puddy

from $40.00

Super Mineral Primal Puddy

from $40.00

Super Mineral Toothpaste

$26.00

Bone Renewal Herbal Blend

$53.00

Before & After Results

To see more amazing results, click on a photo

Overall rating: 5.0 / 5 from 4 reviews.

AI Generated Review Summary

Summary topics

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Review highlights

Reviews

I’ve been using this toothpaste

"I’ve been using this toothpaste for a bit now and it’s definitely my favorite. The consistency is amazing. My son loves it and now comes into the bathroom and points at his tooth brush. Mineralization wise this is amazing. I feel like it’s getting a really deep clean in my teeth. I’ve struggled with plaque build up recently and this has genuinely been helping it go away so much. The flavor is wonderful too as someone who typically only likes mint lol !"

— Lily M. (5/5)

Another winner product for our household

"My toddler has always been fluoride free and I tried out a few different brands in addition to Bliss before commiting fulltime to the remineralizing toothpaste in orange flavor. She loves the taste of that as well as the primal tooth puddy, however, she LOVED the taste of this. I didn't try it but it smells sweet and pleasant, just like cake batter. So far I am pleased with her reaction and glad that she is eager to brush her teeth more than usual. We shall see long term if there's additional benefits!"

— Gabrielle (5/5)

Love this product! My teeth

"Love this product! My teeth are slick and happy! I am also convinced my gums are responding by showing a decrease in recession and sensitivity."

— Victoria J. (5/5)

Bliss Products

"I have used Bliss toothpaste, tooth oil, gum oil and putty for a couple of years. I highly recommend as my teeth and gums are so much better since."

— Jen (5/5)

Q&A

You are allowing us to live our dream and we are honored that you trust us to create for you

We want to genuinely thank you for supporting us and trusting us to create healing products for you. This has been my wildest dream manifested and I wouldn't be able to do it without the support of our wonderful customers. We appreciate you so much!

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Super Mineral Primal Toothpaste